Tools/SEO ROI Calculator

Free Calculator

SEO ROI Calculator

Estimate the revenue impact of organic traffic growth. Enter your current traffic, projected growth, conversion rate, and average order value to see the numbers.

Free forever. No signup. Runs in your browser.

Your numbers

Sessions per month from organic search

Expected increase over 12 months. Conservative: 20%. Typical: 30-50%.

Percentage of visitors who convert to a lead or purchase

Revenue per conversion. For SaaS, use MRR x average months retained.

Agency retainer, tools, and content costs combined

Projected results

6.5K
Projected monthly traffic
+1.5K
Additional visitors/mo
37.5
New conversions/mo
$7.5K
Additional revenue/mo
$90.0K
Annual revenue added
+200%
12-month ROI
Estimated payback period: 0.3 months

Methodology: Projected traffic = current traffic x (1 + growth%). Additional conversions = additional visitors x conversion rate. Additional revenue = conversions x AOV. ROI = (annual revenue added - annual cost) / annual cost x 100. These are estimates based on your inputs. Actual results depend on competitive landscape, existing domain authority, and execution quality.

Want a real forecast?

We model this with your actual GSC data.

This calculator uses estimates. A proper SEO forecast uses your real keyword rankings, competitor traffic gaps, and historical conversion data from Google Analytics. That is what we build in every engagement kickoff.